ekn links Launches New Product In USA.
Prof. Ken can help your company successfully launch in the U.S. Market.
To help launch a new product and company in the U.S. market, ekn links created a series of viral videos and promotions to help spread the word to consumers and trade.
ekn links created a series of in trade promotions to help spread the word to consumers and trade.
Bulding an effective website to help introduce the company to the industry and consumers.
To help launch a new product and company in the U.S. market, ekn links created a series of viral videos and promotions to help spread the word to consumers and trade.
Challenge: How do we gain sales in a new market with high competition?
Issue: Great international product with strong attributes could not gain acceptance in tight US market.
Solution: Revise product packaging, create a trade and industry outreach and media program, developed web ads and promotions, designed product stratgey and coporate direction.
Results: Awarded Best New Product in Category, secured new orders +$1M, developed company strategy and vision, secured $1M investment.
